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Information
Architecture addresses the organization, design,
and navigation of information. Good information
architecture dictates the success of web sites
and information-rich applications, and can
open up creative opportunities to communicate
with an audience. It allows users to quickly
learn how information is structured and presented,
which in turn allows users to easily get to
the information they need.
Implementation of high-quality information
architecture requires the right technology
and visual design. A complete information
strategy is one that considers technology
capabilities that may exist behind the
scenes as well as the way information
is actually presented onscreen.
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